The answer is ‘Metadata,’ now ask me the question
Thursday, 12 September 2013
As soon as I saw that OS X Mavericks apps would have 'tags', I guessed that many people would dismiss the feature as new name for Finder coloured labels. In practice, Apple is starting to introduce metadata to OS X users. The ability to associate a variety of things with the same content is currently being presented as a project management method. A good place to start.
Once people are (almost) comfortable with file-level tags, Apple will have the opportunity to introduce the concept of tagging part of a file. They should then combine tags in iTunes, iPhoto, iMovie and keywords in professional apps into an alternate non-hierarchical way of looking at content.
Tags will then be the input to OS X and iOS tools like Siri, which will be able give you access to your content based on tags. Apple is interested in organising your content across multiple devices, metadata will accelerate us in that direction - perhaps with the fingerprint detector on your iOS device proving your identity.
The classic definition of metadata is 'Metadata is data about data' - a phrase that hardly had any power when coined, but now means nothing. To start getting a good insight into metadata and media production, read post production workflow master Philip Hodgetts' blog post: When you say “metadata” do you mean pre-post, asset management or distribution metadata?
- Categories: Metadata